Timing is Everything: Don’t Wait Until December
When it comes to Christmas marketing, timing is crucial. Many businesses wait until December to start promoting their holiday offers, but this approach often results in missed opportunities. In reality, the best time to begin your Christmas marketing campaign is in early November—ideally, the first or second week. By starting early, you can take advantage of the build-up to the holiday season and create anticipation around your products or services. Waiting until the last minute can mean that your competitors have already established their presence, leaving you with limited visibility and a shorter window to attract sales. Starting early gives your business time to connect with your audience, especially through email marketing, social media, and content creation, to capture early holiday shoppers who start buying before the rush.
